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INFO
20,000 Leagues Under The Industry presents Showcasing music videos from local, national and international bands and performers - rare and obscure, brand-new, small-label, independent, etc. Featuring new videos from locals Cobra Verde, The Unknown, Dakota Floyd, Uptown Sinclair, Machine Go Boom, Craig Strasshofer, Self Destruct Button, and with clips from acts such as Negativland, The Bobby Conn Band, James Kochalka Superstar, Ladytron, Money Mark, Cato Salsa Experience, The Goblins, Arab On Radar, The Locust, Cop Shoot Cop, Ethyl Meatplow, I Am The World Trade Center, Living Things, Sticky Rice, Buck 65, Tangiers, Broken Social Scene, Bloodhag, Antelope, Monostereo, The Peak Show, The 5.6.7.8's, Los Cincos, April March, Emma Peel, The Eye Liners, Red Aunts, Helmet, Helios Creed, and Ssion (plus a few surprises our legal department advises us not to mention). Why music videos, you ask? This is a side project of the 20,000 Leagues Under The Industry Film Festival, the debut presentation of VIDEOKRONIK. 20K LUTIFF has always included music videos; we re interested in many different forms of moving images. Music videos have been deemed the bastard child of film by popular media, but in time will be looked at as Art, much in the same way people now respect kitsch, old comic books, lunch boxes, and so forth. We like them, and know others feel the same but might have very little access to them. Part of our mission as entertainers as well as entertainment programmers is to give the people what they like. Does this mean the annual festival is over, you ask? Well, no. The annual festival will be in late September, 2004. We are looking to promote different events with a variety of themes, however, and this is one of them. There's a new media-savvy audience that is unrecognized by the old guard. Culture comes in many formats, not just the ones dictated by current commercial outlets. As for the content of what we're screening, it's all original music, some more obscure or absurd. The main objective is to entertain, even if at times it's for the wrong reasons. Much like the films we screen during our festivals, these videos are a lot more interesting then the big-budget, overproduced fluff that passes as programming content in larger media. Punk and independent rock, as well as more risky dance and club music - silly and ridiculous can be oh so fun. All the money in the world can't buy you soul, but a clever concept and a cool tune is worth oh so much. |
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